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  • A Look at American Indian Jewelry
    Awake!—1978 | October 22
    • “Fetish” Jewelry

      Another type of Indian jewelry is marketed in the style of “fetishes.” A fetish is a material object in which a god or spirit is believed to dwell, giving it a sort of magical power. Recognized as especially skilled at producing fetishes are Indians of the Zuñi Pueblo in western New Mexico.

      Popular is a fetish necklace of hand-carved shell birds interspaced with drilled turquoise or shell beads. Other fetishes take the form of individually carved animals. Beads, feathers or an arrowhead may be attached to a fetish to increase its power or as an offering in return for favors granted.

      People in general view most of these fetishes merely as art objects. However, the Zuñi got their reputation and skill as fetish carvers by making them for religious purposes. The Zuñi believe that fetishes can assist humans with their problems. Each fetish is thought to be a living thing that requires particular care. This includes keeping it in a special jar and “feeding” it ceremonially with cornmeal.

  • A Look at American Indian Jewelry
    Awake!—1978 | October 22
    • Getting the Christian View

      How should persons desirous of pleasing God view buying or possessing jewelry of this type? Some items, such as fetish jewelry and kachina designs, relate directly to idolatrous religious practices. Concerning such things, the Bible states: “What agreement does God’s temple have with idols? . . . ‘“Therefore get out from among them, and separate yourselves,” says Jehovah, “and quit touching the unclean thing.”’”​—2 Cor. 6:16, 17.a

  • A Look at American Indian Jewelry
    Awake!—1978 | October 22
    • [Picture on page 26]

      Viewed by some as objects of art​—by others as fetishes

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